Archive for the ‘SEO’ Category

5 Landing Page Mistakes That Crush Conversion Rates

Every website uses landing pages to send traffic to for a conversion whether it be an opt-in page for an email, a sales page, a content landing page, or a video landing page.  As you may have guessed, there are a lot of ways to mess this up.  In order to avoid the most common [...]

The Difference Between Penguin And An Unnatural Links Penalty

Before we get to define the difference between penguin and an unnatural links penalty, we will briefly describe the Penguin and the Unnatural Link Penalties in this context. Penguin Penalty In an effort to reward high sites with high quality material, Google came up with an algorithm change whose aim was to fight against the [...]

Test And Improve Performance Of Your Ecommerce Site With These Tools

Building an ecommerce site is an easy thing, but maintaining its performance requires herculean efforts. You constantly need to test its performance so that you make necessary changes and keep on right track always. There are dozens of tools available in the market which can help you test and improve the performance of your with [...]

How Google+ Makes an Impact on Search Engine Optimization

Google+ is actually one of quite a few of Google’s attempts to break into the social media circuit. After a few failed attempts, they have finally found a winner. It stands no chance of competing with Facebook (at least not in the foreseeable future), but is still popular enough to enable you to grab a [...]

How To Use Infographics As A Useful SEO Tool

Infographics are the latest craze in the SEO community. They are a platform where you can demonstrate plenty of information through a graphic form. This means that they are an engaging way to communicate with your audience and ensure they want to come back for more. If you post useful content through your infographics you’ll [...]

Google Opens Up Its Universal Analytics Beta To All Google Analytics Users

Nowadays, people use a number of platforms to surf the web, and this variation in platform use make it a challenge for businesses and website owners to keep track of their site’s performance and interact with consumers. In an effort to make things more manageable, Google recently opened up its Universal Analytics to all Google [...]

6 Awesome Tips For Split Testing

In marketing and web development, split testing is a web design experimental approach aiming to find web page changes that maximize outcomes. You basically compare versions of your website pages; for example, you can compare two versions of your web pages or website like comparing of versions A and B such as A being the [...]

SEO Tactics For The Post-Penguin/Panda Internet

Search engine optimization (SEO) is a field of internet marketing that’s constantly in a state of flux thanks to Google’s massive influence over the entire Internet. On more than one occasion, Google has rolled out algorithm updates that punish SEO practices that were once widely accepted. In the aftermath, webmasters are left with seriously reduced [...]

Is It Actually Possible To Stop People Copying Your Website Content?

One of the main concerns that anyone who builds a website has is that someone will steal their content. This worry of course leads to the question as to whether or not it is actually possible to stop people from taking the content and using it on their sites. The truth is that there really [...]

Want to Beat Google Panda Update? 5 Mistakes to Avoid

When Google Panda was rolled out, most bloggers and website administrators were necessitated to constantly update their sites in a bid to retain or achieve higher search engine rankings. On the other hand, those who were severely hit by these changes were left working around their blogs to ensure that they found their way back [...]

SEO Tips for Yahoo Search Engine

In this time and age, everyone relies upon the Internet, to furnish them with in-depth information, on various topics. Now, before making an investment, consumers run a search on the company and its products/wares, to help ‘make-up-their-minds’. However, if a business doesn’t possess a Website, and provide absolutely no details anywhere, consumers will lose interest [...]

Using an RSS Feed to Monitor Your Industry

When it comes to monitoring popular information about your brand or your industry, some companies turn to the most popular elements including Google Alerts, Review Trackers or Radian6. What most people fail to realize is that there’s another way to monitor your industry that is considered a valuable secret weapon: RSS feeds. What are RSS [...]

Google Fights Back Against Negative SEO – A Links Disavowing Tool at Last, But do You Really Need It?

This has been coming for a long time and many tech bloggers have been calling for Google to take action like this for some time now. Finally though it’s here – a links disavowing tool that webmasters can use to remove links to their site that they didn’t put there and that they didn’t want. [...]

Santa Claus Is Teaching You 3 Ways Of Doing SEO On A Tight Budget!

It is often said that if you want to ensure that you get the best returns from your site, you will need to do some SEO on it. Ever since the concept of online commerce was conceptualized and the use of search engines becoming more popular, SEO has become one of the most popular tools [...]

Why I Rejected Your Guest Blog Proposal

My dear Internet marketing drone or spammer, I opened my email this morning and got a tiny glimmer of excitement as out of the corner of my eye I spotted a subject line with the words “Guest Post on Your Blog.” “Oh Goody!” I thought for a moment, “Someone else with an interesting and relevant [...]