Category Archives: Social Media

Top 10 Apps For Managing Social Media Campaigns

Every savvy business owner knows that Social media is here to stay. So what do you do? How do you get to grips with this new form of marketing? Well the most efficient way is to engage a PR firm

Leveraging Tumblr To Improve Your Social Media Marketing

As it relates to improving your reach on the World Wide Web, content is incredibly important. A great way to generate content is by blogging, not just on your own domain but also on guest blogs and social blogging platforms.

Online Marketing Options for Today’s Small Businesses

Succeeding in the business world is much different than it used to be.  20 years ago, businesses went door to door to advertise their services and attract customers. Today, with the popularity and accessibility of the Internet, marketing tactics have

5 Tips on How to Make Tumblr Work Harder for Your Business

Social media marketing is an essential tool for 21st Century businesses. Everyone’s heard of Twitter and Facebook, but Tumblr is less well known, despite the fact it is one of the most popular social networking sites, particularly in the 25

Social Media Crisis Management

There was a time when a brand crisis was something that would take days to evolve. A misbehaving executive or a product recall was an embarrassing problem, but it would take hours (or days) to spread around the world and

Social Media Marketing Is Paying Off In the Penguin Age

Since Panda and Penguin, many businesses have switched their marketing focus from SEO to SMM (social media marketing). Many sources reported that they are getting better ROIs on SMM. Undeniably, SMM has to be done right to achieve results. What

How to Prepare For Creating a Social Media Strategy

If you are at all interested in social media and hope to be able to run your own campaigns, you have to realise that social media is changing all the time. This means that being up to speed is not

5 Tips To Effectively Optimize Your Google + Places Listing

A good Google Places listing can help you get easy traffic to your site. If you are wondering why optimizing your Google+ Places is important, then the answer is simple. Approximately a third of every search is based on location

Is Instagram A Communication Medium For Your Office To Consider ?

Since 2008, we have seen an exponential growth in social media platforms. So much effort today is being redirected into mediums that only years ago, were never even considered.  Twitter, Facebook, Vine, and Instagram are mobile and online applications that

Social Media Updates You Need To Know About

Google+ Redesign and features Google announced a massive from-the-ground-up redesign of Google+ at its annual I/O developer’s conference in San Francisco this year, and there were a lot of changes. In fact, the update includes the addition of 41 new

Advanced Google+ Features – What You Can’t Find On Other Networks

With Google+ establishing itself as one of the major social networks, marketers are now finding themselves juggling a handful of social platforms in order to establish a business or brand presence online. However, with Twitter and Facebook cementing their place

6 Free Android Apps To Enhance Your Social Media Marketing

Apps are appliances made for devices based on android OS to expand the utility of the devices. As a manager for social media who is at all times on-the-run, you can be sure to depend on these important apps to

How Google+ Makes an Impact on Search Engine Optimization

Google+ is actually one of quite a few of Google’s attempts to break into the social media circuit. After a few failed attempts, they have finally found a winner. It stands no chance of competing with Facebook (at least not

Social Media Ways To STOP Drunk Driving

Is social media an effective tool that can be used in preventing instances of drunken driving amongst young adults? DUI statistics in Orange County, CA is quite alarming especially amongst young adults aged between 21 and 34. In a study