When Google Panda was rolled out, most bloggers and website administrators were necessitated to constantly update their sites in a bid to retain or achieve higher search engine rankings. On the other hand, those who were severely hit by these changes were left working around their blogs to ensure that they found their way back into the indexing list. Unfortunately, there are still many more bloggers who are yet to equip themselves with the various strategies that comply with the Panda updates. This article is a compilation of 5 common mistakes to avoid when seeking ways on how to beat Google Panda update.
High ad Ratio
There is no doubt that an overwhelming majority of bloggers have signed up with various advertising agencies in order to make more money using their blogs. Notably, the Google ad sense will always encourage you to plaster ads all over your websites or blogs such that revenue is maximized. However, the Google Panda requires the contrary. It will unforgivably penalize you if it detects a high ratio of ads within your sites. Therefore, you have to make a choice between optimizing for advertising agencies or pleasing the Panda and subsequently improving your ranks thus increasing your online reputation.
When you overlap content within your site, you give Google Panda the best opportunity to knock you down. So, what does this mean? Separate pages in your site should be dedicated to unique content with independent keyword variation. For some reasons, particularly due to lack of sufficient content, you may be tempted to place articles with slight keyword variation in separate pages; what you may not know is that disaster will shortly be coming your way! To avoid this, refrain from overlapping content to easily navigate your way around the Google Panda updates and receive top ranking.
Google Panda does not like bloggers who are overly ambitious. Duplicating content might be a cheaper way to feed your sites with articles frequently, but it will surely lead you nowhere. It is hard to judge what Panda judges to be unoriginal content especially when you consider the fact that there are tons of related online content. To be on the safe side, be sure to strictly use original content which is either authored by you or a professional SEO writer. Only then will your site be in a better position to beat Google Panda Updates.
Poor site Layout
From the outlook of your site, particularly the heaviness of template footprint, one is able to tell whether Panda will be pleased or not. Using heavy template footprint layout creates a relatively low ratio of original content. By now you are definitely well aware that lack of original content annoys Panda and prompts him to hit your sites. Give you blogs a professional-looking layout by using lighter template footprint among other things.
Finally, having empty pages in your website is a mistake which you should avoid. If you can’t fill them with original and high quality content, then there is absolutely no point in sticking around with them because Google Panda updates will prevent your blog or website from achieving its full online potential. Avoid empty pages and the Panda is clearly well-beaten!
There you have the common mistakes to avoid. Take action!